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| This workshop covers the strategy of successfully organising conferences, reviewing
all the tasks and problems which can be encountered. It updates the students on the
latest legislation affecting meetings such as health and safety and the Disability
Discrimination Act. The workshop also informs students of new technologies for delegate communication and audio-visual presentation. |
WHO SHOULD ATTEND
Anyone with limited organising experience, or completely new to the
business will benefit most from the workshop. A big value is sharing ideas,
concerns and problems with other students and the tutor to receive their
feedback. |
| PLANNING THE PROGRAMME |
Why the conference is being held.
Who should attend?
What type of event to hold.
When and where to hold the conference.
Budgets.
Work timetable. |
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| ORGANISATION |
| Pre-conference |
| VENUE SELECTION |
Costs, characteristics and exhibition space requirements. |
| MARKETING |
Setting and costing realistic marketing targets.
Marketing tools reviewed.
Building marketing databases.
Creating an image.
Creating effective marketing materials.
Implementation. |
| CONFERENCE PROGRAMME AND SPEAKERS |
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Programme development.
Picking and dealing with speakers.
Programme content. |
| CONTINGENCY PLANNING |
Health and safety.
Insurance, security and regualtion.
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| During the conference |
| MANAGING THE VENUE |
Contract and venue arrangements.
Audio-visual.
Catering and problem solving. |
WORKING WITH SPEAKERS
WORKING WITH DELEGATES |
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| After the Conference |
EVALUATION OF THE CONFERENCE OR EVENT.
FINAL ACCOUNTS.
THANK-YOU’S. |